Collect, store, and manage user consent for cookies and data processing. Meet GDPR Article 7 requirements and ePrivacy Directive compliance with our comprehensive consent solution.
Under GDPR and the ePrivacy Directive, you must obtain valid consent before placing non-essential cookies or processing personal data based on consent. Valid consent must be freely given, specific, informed, and unambiguous. Our consent management platform helps you collect, record, and prove consent compliance.
Everything you need for compliant consent management
Design cookie banners that match your brand while meeting legal requirements.
Allow users to accept or reject specific cookie categories (necessary, analytics, marketing).
Store timestamped consent records with full audit trail for accountability.
Let users manage and update their consent preferences at any time.
Show appropriate consent dialogs based on user location and applicable laws.
Automatic detection and categorization of cookies on your website.
Integrate with Google Tag Manager, analytics tools, and marketing platforms.
Track consent rates, user preferences, and compliance metrics.
Build trust while staying compliant
Meet GDPR, ePrivacy, and emerging regulations like TTDSG with one solution.
Transparent consent practices build user confidence and reduce opt-out rates.
Simple installation with any website platform. Live in minutes, not days.
Common questions about consent management
Under GDPR and ePrivacy, strictly necessary cookies (e.g., session cookies, shopping cart) do not require consent. However, analytics cookies, advertising cookies, social media cookies, and any tracking technologies require explicit prior consent.
Valid consent must be: freely given (no pre-ticked boxes), specific (separate consent for different purposes), informed (clear explanation of what user is consenting to), unambiguous (clear affirmative action), and withdrawable (easy to revoke at any time).
There's no specified retention period, but you must be able to demonstrate compliance. Best practice is to retain consent records for as long as the processing continues, plus the limitation period for potential claims (typically 3-6 years depending on jurisdiction).
The IAB TCF is an industry standard for managing user consent in digital advertising. TCF 2.2 compliance ensures your consent mechanism is recognized by major ad tech platforms. Our solution supports TCF 2.2 integration.
You don't need consent for each individual cookie, but you must allow users to consent to different purposes/categories separately. Bundling all cookies into one "accept all" option without granular choices is not compliant.
Join organizations using MultiComply for compliant consent collection
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